The basic answer to this is the more unique content relevant to your niche the better! If your starting a forum up about a particular subject but it look's empty then instead of having hundreds of empty categories why not pay an article writer to create posts about your niche? You could make him two or three accounts and have some fake conversations going to start the flow of your forum.
Also ensure your site has descriptions about the content, If you have a site about picture hosting for example then write 500 words about how your the best picture host and why people should use you, If you can sneak a couple of keyword phrases into the description like "Picture Hosting" and then place those keywords in strong tags then search engines will love your site and you have a much better chance of ranking high for those keywords. However don't over do it ... 50,000 words with 1,000 keywords in bold would be way to over the top and your more than likely to end up on page 500 of Google for trying too hard.
Remember to make good use of the header tags within any content, above your photo hosting description it would be good to place "Photo hosting" in a header one tag as that's the most important keyword on your page.


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